Premium single malt whisky brand The Singleton partnered with the Grill Squad to deliver a sold-out culinary spectacle during the 5th edition of Meat-Up Fest, held on March 9 at Naipei Gardens in Limuru, Kiambu County.
The event attracted more than 1,200 meat enthusiasts, all drawn by a shared love for expertly grilled cuisine and immersive outdoor dining. Guests indulged in a variety of meat dishes prepared in diverse styles, each thoughtfully paired with The Singleton whisky, which flowed freely throughout the day.
A Celebration of Kenya’s Grill Culture
Speaking at the event, Simon Lapyem, Brand Manager for Singleton East Africa at , praised the overwhelming turnout and the growing appreciation for curated food experiences.
“The event being sold out by Thursday just shows how much Kenyans enjoy good food. It is a consumer experience that brings people together in open spaces to enjoy well-cooked meat,” he noted.
The Grill Squad, known for elevating Kenya’s barbecue culture, had set up a day in advance, ensuring every detail was perfected for the ultimate meat-lovers’ experience.
Flavours That Stole the Show
Among the standout experiences was the Maasai Village, hosted by grill expert , popularly known as the Barbecue Bandit. His signature Bandito Fire Kiss — a Singleton-infused sauce — became a crowd favourite, adding a bold twist to traditional meat cuts.
Renowned pitmaster , celebrated for his “low and slow” technique, delivered expertly smoked pork and beef dishes, reinforcing the event’s reputation as more than just a food festival.
“It is not just about meat. It is an entire experience, and The Singleton has ensured it is worth every attendee’s moment,” he said.
Chef also impressed guests with her creative approach, pairing juicy tomahawk steak with cinnamon pineapple for a unique flavour profile that highlighted the versatility of modern grilling.
Whisky Meets Gastronomy
The Singleton enhanced the experience by offering complimentary cocktails to the first 200 guests, encouraging attendees to explore whisky pairings with grilled dishes.
Lapyem emphasized the brand’s commitment to gastronomy:
“The Meat-Up Fest aligns perfectly with The Singleton’s gastronomy pillar — it pairs seamlessly with food in all its flavour, assortment and form. Some chefs even incorporate it into marinades and sauces.”
More Than Food — A Full Experience
As the sun set, the event transitioned into a lively social gathering, with music, dancing, and shared moments rounding off a day that blended food, culture, and connection.
From the first pour to the last bite, Meat-Up Fest once again proved why it remains one of Kenya’s most anticipated culinary events — bringing together community, creativity, and a deep love for great food.