As TECNO steps into its role as Official Global Partner of the Africa Cup of Nations (AFCON) for 2025 and 2027, the brand made a powerful statement at the tournament’s official opening night in Morocco, reaffirming its commitment to innovation, culture, and African excellence.
On the grand opening stage, TECNO was unveiled as the Official Mobile Phone Partner of AFCON, with the TECNO Spark Slim taking centre stage as a symbol of cutting-edge design and technological advancement. Beyond device showcase, TECNO positioned itself as a key enabler of cultural connection and digital innovation across the continent.
The brand hosted an impressive delegation of over 400 guests from across Africa, including business leaders, media personalities, influencers, content creators, and representatives from major organisations and corporations. The diverse gathering reflected Africa’s unity and collective ambition, underscoring the continent’s growing influence on the global sports and technology stage.
Following the opening ceremony, TECNO hosted the exclusive TECNO Glory Night Gala Dinner, a celebration dedicated to recognising the role of influencers and creators in shaping Africa’s digital ecosystem. The evening highlighted TECNO’s continued investment in creativity, storytelling, and community-driven innovation.
Technology remained at the heart of the celebration, with TECNO unveiling major advancements in its AI ecosystem. The brand’s popular virtual assistant, Ella AI, has been reimagined for the tournament as “Ella the Coach.” In this new role, Ella AI enhances the AFCON experience by decoding match strategies, delivering daily updates, analysing statistics, and offering real-time insights—bringing fans closer to the game than ever before.
Through its strong presence at AFCON 2025, TECNO continues to demonstrate how technology can seamlessly blend with the passion of African football and culture.
By combining innovation, entertainment, and community engagement, the brand is redefining how fans experience the beautiful game—on and off the pitch.